HELPING BRITISH BEDS WORLDWIDE PRIVILEGE CLUB MEMBERS SLEEP BETTER WHEREVER THEY LIVE IN THE WORLD

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September News Letter

Welcome to our September Newsletter and Hello from Plymouth, UK: home of the World Premiere of the amazing "The Hatchling" in August 2021, see: The Hatchling

Are we really coming out of the pandemic?  Are we waking up from a bizarre other-worldly episode over which many of us had very little control?  Has our world gone completely bananas – will all due respect to bananas? I admit that I feel quite battered even though I, fortunately, haven't suffered Covid – yet.

CHANGE

Of all the changes we have here at BBW have had to adapt to in the last 21 months, we're pleased to announce the most significant one.  You personally have to do nothing to embrace it; simply reply with "Count Me Out" if it's not for you.

FROM 1 SEPTEMBER 2021 we are becoming an exclusive MEMBERS' ONLY PRIVILEGE CLUB, serving only you as one of our already enlisted Club Members, and your families, friends and associates or people who are introduced to us by our suppliers.

Other people may apply to become members subject to certain conditions.

The NEW British Beds Worldwide Privilege Club

The British Beds Worldwide Privilege Club ("the Club" or "BBWPC") exists to help its members and their families, friends and associates to sleep as restoratively as they possibly can, no matter where they live in the world.

BBW directors will support BBWPC members with extensive knowledge, advice, exclusive high-quality products, rewards, a Members' Forum, and the best economically viable delivery services, combining to provide the best possible physical sleep environment anywhere worldwide.

The British Beds Worldwide Privilege Club ("the Club" or "BBWPC") exists to help its members and their families, friends and associates to sleep as restoratively as they possibly can, no matter where they live in the world.

BBW directors will support BBWPC members with extensive knowledge, advice, exclusive high-quality products, rewards, a Members' Forum, and the best economically viable delivery services, combining to provide the best possible physical sleep environment anywhere worldwide.

Membership

Our original members on opening the Club have all bought products from British Beds Worldwide Limited before 1 September 2021.

New members may join after being introduced to BBW by an existing member or one of our suppliers, i.e., Relyon Ltd., Dunlopillo UK Ltd., Enchanted House Beds Ltd., or Cotswold Caners; and by confirming and paying for an order to BBW.

Other applications for membership may be considered by exception at BBW's sole discretion and subject to meeting certain conditions. (Potential applicants need to ask us for details).

MEMBERSHIP BENEFITS

The prime benefits of membership now are
1. the total quality assurance that any product you buy from BBW is of at least good quality, (i.e., very reliable and dependable), or, as in most cases, of high or very high quality, (i.e., luxurious and excellent). The level of quality of the product will be made clear in our pre-contractual representations; and
2. UK Product Guarantees extended worldwide now when using our proposed shipping and delivery services.
Other benefits, available either on the inauguration of the Club or to come in the future, will include:
Competitive individual product Club prices NOW that reflect:
• the quality of the product;
• the price of any equivalent in the British market-place but taking into account the VIP quality assurance measures that each supplier will apply to making and checking your product because it is being exported and the additional wrapping by the supplier for export;
• the availability of the product on the open market; and
• the high level of service and personal attention that the BBW directors will give you.
Product Value Discounts now that reflect the product-value of your order. For example:

Product value exceeding £3000 secures 2.5% discount; exceeding £4000 earns 3.75% discount; etc., to a maximum discount of 25% discount on product value exceeding £20000GBP.

(Note that because we are offering an exclusive Members-only pricing structure the former "Privilege Club Members' discount has been discontinued).

Trade Delivery Prices now that reflect and are not marked up from the prices charged to us by our carriers;

"Fly, Try and Buy" Scheme (in the future) for overseas members who wish to visit Relyon's and Dunlopillo's or Enchanted House's showrooms in Somerset and Devon. Please ask for more details.

Customs Clearances Whenever and wherever possible BBW will arrange export customs clearance out of the UK and import customs clearance into the destination country. If this is not possible, we shall tell you.

"BBWPC Bed-coins" (in the future) which may be saved with us (as an alternative to taking your discount on any order) to be used against future purchases. A "bonus" of 2.5% will be added to the balance of your Bed-coin account when you use it towards a Club purchase. If you wish, you may "gift" your Bed-coins balance plus the extra 2.5% to a friend, family-member or associate when they place their first order with BBW*. (Please note that the balance is to be used against only product and delivery costs. No cash alternative is available).

Special Occasion Gifts from the Club (NOW). Order a complete bed (mattress, base and headboard – minimum Independence-size) for a special occasion and as our personal gift from BBWC we shall at no extra charge arrange personalised embroidery on the mattress to mark the occasion (number of characters may be limited); and order a bedding-set (duvet-cover, flat sheet, fitted sheet and two pillowcases), and we shall arrange personalised embroidery (within limits) on the pillow-cases to mark the occasion.

Occasional Surprise Free Gifts NOW will be sent from time to time with member's orders, completely at random but as a "Thank You" from us at BBW to all members for their continuing loyalty and support.

A Members' Forum (in the future) for suggestions, contributions, feedback and ideas which will always be welcomed.

Roger or Mikaela Charles's (the directors of BBW) personal attention AS ALWAYS to your enquiries and orders. The Club is deliberately restricted to a small number of members so that you may be assured of our personal accountability. We employ no staff. If we do so in the future, they will as far as possible be family members.

PRIZE (FEEDBACK) DRAW JUN 2021

We're pleased to announce that the winner of the Prize Draw in June which we ran to reward feedback on the idea of our Club was Ms L Barnard of Germany. We are so very grateful for the wonderfully positive and encouraging emails we received.

We're pleased to announce that the winner of the Prize Draw in June which we ran to reward feedback on the idea of our Club was Ms L Barnard of Germany. We are so very grateful for the wonderfully positive and encouraging emails we received.

How to delay Buying again from Us (or Anyone else for that Matter)

No apologies for repeating this popular item from our last Newsletter:

Whilst we really look forward to the day when you kindly decide to come back to us to buy another bed or mattress, you can avoid doing so for a long, long time if you look after the one you already have. Here's how.

Firstly, here is our SEASONAL REMINDER TO TURN YOUR MATTRESS

It's time to turn (i.e. flip and rotate) your mattress again. It helps to keep your mattress in pristine condition, even out settlement of the fillings and optimise your comfort.
• Caution! Pocket-sprung mattresses are heavy, so please don't try to turn your mattress on your own.
• The handles are provided to assist with turning, but although they are strongly attached they should not be used to carry the mattresses for long distances or periods.
• Do use a mattress cover for health and hygiene, to avoid discolouration and staining. (Staining, as evidence of neglect or careless use of the mattress, may void your guarantee). We recommend the use of machine-washable, cotton-covered, wool-filled protectors.
• Do clean your mattress regularly with a soft brush by brushing it with a soft brush or dusting it with a Dacron-type wadding which is particularly useful around the tufts where dust ends more readily to settle. You may use a vacuum if it has a low-suction setting and an upholstery tool.
• Do periodically check and tighten the castors or feet on your base. The same quarterly frequency as mattress-turning will suffice.
• Don't ever try to fold, roll or bend your mattress, as this will damage the spring unit inside and may pull the tufts through, invalidate your guarantee and cause uncomfortable lumps and bumps.
• Don't be tempted to let your mattress be used as a trampoline. It may cause irreparable damage to the cover, springs and even the base.
• Don't sit on the edge of your mattress for prolonged periods. If you need to sit there for dressing or undressing, sit in a different spot every day.
• Don't allow pets onto your mattress. It only takes one exuberant moment and their urine may ruin your mattress forever.
• If your divan has drawers, don't overload them. No more than 15kg per drawer is the advisable weight limit.

AND FINALLY...

Roger will be (almost fully) retiring from the British Beds Worldwide business on 31 October (17 years after its inception) and Mikaela will be taking over the reins. Although sleeping more, however, Roger will still be in the backseat to help Mikaela when needed and to deputise for her in any absences for as long as he is able.

We envisage that to begin with there will be fewer enquiries as we shall not be actively marketing or promoting BBWPC, but in the longer term Mikaela will strive to "grow" the business with the help and participation of you, as our wonderful and loyal customers – now our Privilege Club Members.

Kindest regards.

Roger and Mikaela September 2021

Sleep Thought for this Edition:

"It has become increasingly clear that our sleep shapes who we are as much as, if not more than, we shape it. Sleep colors our perceptions, regulates our moods, alters our interactions, and determines our health to such an extent that we barely know ourselves apart from its influence. Sleep lifts and carries our days like water holding lily pads afloat. It …poses different viewpoints in our dreams, dislodging us from our fixed ways, opening future possibilities,. When we lose sleep or rush in and out of it without looking back, we bind ourselves to the blindness it seeks to remedy".

Kat Duff: The Secret Life of Sleep (OneWorld Publications 2014)